It’s dark when I get up. It’s cooler outside and the warm bed feels so good. It’s dark when I am getting off work and I just want to go home. I have so much going on with work, family and other obligations we just can’t seem to find time to get to the box. The year is almost over and I didn’t hit hardly any of my goals. The holidays are almost here and I want to eat, drink and be merry. I need to save my money for Christmas. I’m done with 2015. I will start over on January 1st. I’m sure there are more, but what are you going to do about it?
We ALL have been there. We have been open for almost 3 years and I have been training people for over 10 years and every year I notice a drop off in attendance in October, November and December. Then there is an explosion in January and February. All the hard work that was put in for 9 months is flushed down the freakin’ toilet in 3 short months. Not to mention it’s a little rough on my business. We know this fitness stuff is good for us. We love the community at the Box. We feel so much better mentally and physically when we do come. So why do we let it slip away from us?
You can go as deep into this question as you want, but I don’t want to scare you with my philosophical and dare I say spiritual conclusions on this matter. But I want to give you two words (well maybe more than two, but I want you to keep you reading)
1. Encouragement: literally means to inject courage. More than just a “Good Job!” or “Atta Boy!” I feel it’s our job at Unite to force courage into you. Courage to believe that you can change! Courage to stand up for yourself and believe the lies above! Courage to be different than most around you and set the standard for those around you! Courage to finish what you have started!
2. Fortitude: mental and emotional strength in facing difficulty, adversity, danger, or temptation courageously. See how I tied that together. We can encourage you, but you have to grab hold of and hold on to fortitude yourself. If I could give it to you, I would. I just know you need it. Not just in your fitness, but in every aspect of your life. You are the only thing that really stands in your way of being all you can be.
I’ve got a story that I witnessed over the weekend that I’m going to share next time. I know you are busy and I have a very short window of time to grab your attention through email. But I promise it will encourage you. So allow me to encourage you now. Don’t f***ing quit! I don’t like the word and I apologize but sometimes it just fits. You are worth more to yourself, your family and your community than that!
That is All,